Words in any presentation form its foundation. Simple PPTs, Flash-based Presentations, verbal presentations or Pitching Presentations, all of them are structured uniquely owing to different forms of word-compilation. Though there is no written rule to arrange words differently for different presentation-types, yet constant evolution guides us to have textual content aligned with some conventional basics in a Pitching Presentation. Some basic points can be understood while preparing the content for a Pitching Presentation:
A Pitching Presentation has to attract target-audiences at every level. Sometimes they are prospective investors who may put money on your concept, sometimes they are co-founders who have to believe in you or sometimes they are customers who will spend money to buy your products or services, irrespective of their kind, you have to involve your target-audience totally and textual matter plays a pivotal part in it.